West End theatre is a popular term for mainstream professional theatre staged in the large theatres of London's 'Theatreland,' the West End. Seeing a West End show is a common activity enjoyed by locals and tourists alike. Theatre tickets for London shows can be purchased online effortlessly, and no visit to London is truly complete unless you experience the magnificence of theatre.
Tickets for popular London shows are easy to get but don't come cheap. If finance is the problem, there are online bargains, and discount offers available for many hit plays and musicals. A great option for getting a discount on theatre tickets is to shop around the various West End ticket booths or even go directly to a theatre’s box office just before a performance. Many shows get last-minute ticket cancellations from people unable to attend and then they re-sell the tickets at a lower price. Be sure to ask about prices for seats in all areas – sitting in the Upper Circle can work out four times cheaper than a seat in the stalls – and try to have more than one show in mind.
In case you have a particular show in mind, the most important means to finding a cheap ticket for that play is to be flexible in your choice of dates and times. Tickets for matinees (afternoon performances) are nearly always offered at lower prices, as are those for quieter days of the week, like Mondays and Tuesdays. Booking well in advance online and with no fixed schedule will give you the price that fits your budget.
The process of securing your tickets for shows such as ‘The Lion King’ or ‘Oliver’ couldn’t be easier. From the comfort of your own home or whilst in your hotel room, purchasing tickets through their online service can help you reserve your seat for an evening of scintillating fun and entertainment that will not break the bank. If comedy is what excites you, ‘Priscilla, Queen of the Desert’ might be a good choice, however if you are looking for an evening of drama in the theatre, ‘Phantom of the Opera’ may be more suitable. Despite the economic situation, you should still be entitled to an evening of luxury, and thanks to their selection of cheap tickets you can achieve this by buying theatre tickets for London shows online
 Definition from Wikipedia